I'm going to ask you to think about making decisions. Every tangible object that surrounds us is the result of a series of decision - decisions piling on other decisions. Look at this toy butterfly and lady bug. Can you imagine the meeting in the toy company office?
"What do we need to fill the toy bug market?"
"I know, let's make a lady bug that rolls around on the floor, spins in circles, and occasionally flips over onto its back. Won't that be fun?"
"That's crazy, Phil. How about a butterfly?"
"How are you going to get it to do anything? It has to do something or the kids won't like it."
"It can flip its wings."
"The lady bug's easy. It's easy to pick a color for a lady bug. I mean it can just be red with a black face. Oh, and a smile. It's got to have a smile, but what color is the butterfly?"
"How about yellow? Green?"
"No, it's got to be blue. My daughter likes blue. We could put yellow circles on the wings with a few green polka dots. And it's got to have a smile too."
You can see how the conversation would go. There would have to be meetings with engineering to design the clockwork mechanism, design the injection molds, set up the molding machines, and the painting machines. On and on. Meeting after meeting. Decision after decision. These are all decisions for a simple plastic toy that will sell for less than a dollar and probably be crushed under foot in weeks after distribution.
The patterns in rugs, the molding around a door, the ingredients in a meal, the words on this page - all these things require a multitude of decisions. They interlock and pile on each, each decision has to be made in sequence. Many, if not most, of those decision must be made from knowledge and experience.
No wonder they say that life is hard.
Stay well,
Paul
Paul H. Raymer
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